If leads don’t convert, it’s just an expense

Your marketing spend is easy to track. ROI? Not so much. Compare your costs with Market Activation

Demand more from Demand Gen

Discover how to maximize your marketing ROI with our Cost Per Lead Calculator. This tool helps you analyze your campaign costs, dataset size, and conversion rates to calculate your cost per lead and identify potential savings.

Whether you're evaluating enterprise martech expenses or exploring lead progression strategies with Amigos, our calculator provides clear insights to drive smarter decisions.

Definition of a lead

"To us, a lead is a target customer showing interest and intent through clear behavioural signals beyond a quarter. When matched with deal sizes and conversion rates, this intel helps you prioritise high-value prospects, sharpen spend, and accelerate pipeline. "

Total Cost
£0
Cost per Lead
£0
Size of Dataset
10,000

Marketing Cost Components

Size of Dataset: 10,000

Campaign Summary

Total Cost Per Year: £0
Size of Dataset: 10,000
Conversion Rate: 5.0%
Cost per Lead: £0

Potential Savings with Amigos

Percentage Saving: £0

Enterprise Martech Costs (Annual)

Total Martech Cost: £0

Get in Touch

You can follow these links to our community sites here MYREDFORT and The Cloud Community, but they’re only half the story.

If you’d like a demonstration of how we drive lead progression and report for sales enablement simply click the 'Schedule Your Meeting' link.



Book a Meeting

Book some time straight into our diary (so much easier all round!). Secure your spot now for a 30-minute power session where all your burning questions find their answers!

Schedule Your Meeting